Key Features
Description
Content is the crux of digital marketing. It is the content that makes the customer stay on that site for a longer duration of time. It gives value to not just the website but also the social media posts which gives the customer a reason to stay or go.
It is the content that informs the customer about the brand or business. Creating content using the right keywords help in giving the website a better ranking on search engines. Content creates the foundation of various marketing strategies online. Apart from this, content writing helps create freelance writing job opportunities for people who are passionate and wish to build their career in this field.
At Digital Ozone Academy, we aim to cover all the aspects of content writing in Hyderabad and train you in a manner that gives you maximum practical knowledge will be useful for you throughout. Various modules are designed, which will be taught to you during the weekends.
Curriculum
Orientation :
The orientation focuses on gearing you up for the course.
Module I : Essentials of Writing
1. Why Become a Writer?
2. Do I have Writing Talent? It’s a Mistaken Question
3. Ways to get inspired to create content – Break through the Block
Module II: Before You Write
1. Introduction to Writing – Different types of information
2. Planning Your Writing
3. Guidelines to Write
4. What is a reader centric document?
5. Reading for Writing
6. Referencing and Plagiarism
Module III: Write Right
1. Reading for Writing
2. Writing Effective Paragraphs
3. Prewriting
4. Effective writing
5. Communication with Subject Matter Expert
6. Grammar for Writers
7. Common Grammatical Errors
Module IV: After You Write
1. Proof Reading
2. Editing
3. Communication with Graphic Artist
4. Rewriting
Module V: Publishing – Project Work
1. Writing for Web
2. Publishing – Project Work
Module VI: Career Development for Writers
1. Professional Development Skills
Our Students
The amount of exposure I received from this SEO course is tremendous. The kind of tasks given by the Instructor were very accurate. I had basic knowledge of working in SEO. But the course was designed in such a way that I was pretty much well versed with the advanced concepts of Digital Marketing by the end of the course.
